April 19, 2025
Original Story (02/12/24): In 2021, Nike unleashed a new partnership with Megan Thee Stallion that saw the Houston rapper star in the brand’s “Play New” campaign. As part of the campaign, Megan also assumed the
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Nike is giving consumers another chance to cop some of its most coveted sneakers from over the years with its new Cult Classics program. Nike announced this new program with a cinema-themed short film titled
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LeBron James and Nike Basketball are dropping a special edition LeBron 21 inspired by Deion Sanders’ iconic Air Diamond Turf. Officially dubbed the LeBron 21 “Prime 93,” the shoe’s design mirrors the OG “Atlanta” colorway
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Division Street, the NIL collective formed by Oregon alumni and donors—including Nike co-founder Phil Knight—is dropping a new Nike collab for Air Max Day 2025. The project is an Air Max 95/97 hybrid from Division
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Original Story (01/08/24): Nike’s CO.JP releases from the late ’90s and early ’00s are considered grails amongst collectors today. Due to them being released in limited quantities and exclusively in Japan, pairs from this series
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Nike has dug deep into its archive to bring back an ultra-rare sneaker from back in the day, the PHANTACi x Nike Air Max 1 “Grand Piano.” This coveted Air Max originally released in 2009
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Following an exciting women’s NCAA championship and WNBA draft, Nike has rolled out new Rebel Edition jerseys for six teams of the upcoming 2024 WNBA season. The Chicago Sky, Seattle Storm, Connecticut Sun, Las Vegas
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In 2004, a streetwear shop in Amsterdam by the name of Patta first opened its doors. The Dutch entity, founded by Edson Sabajo and Guillaume ‘Gee’ Schmidt, has grown tremendously since then. Besides being a
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Supreme and Nike are back with a new apparel collection this season, their first apparel collab together since the Fall 2022 ACG drop. The Spring 2024 offering is straight up OG streetwear, no gimmicks. Highlighting
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Designer Emily Adams Bode Aujla and her fashion label Bode are venturing into the world of sportswear with a new line called Bode Recreation. “It’s our interpretation of American athletic wear, largely inspired from the
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